Welcome to my blog! :) this blog is devoted to giving an insight into the world of DIGITAL COMMUNICATIONS. This is a college project based blog and aims to please any visitor no matter if they are from college or not, Hal Chesher welcoming you!

Wednesday, 29 June 2011

The Hypodermic Needle Theory

The Hypodermic needle theory, the theory dates back the 1940's and has been a key and controversial subject and theory within the media and government establishments. The theory states that the media of the world is so suggestive that it can govern the different routes taken and products bought in life very easily when done so properly to bring the desired affect to the target audiences. Mass media is a controller of the thoughts of masses in different parts of the world, even the country. Political groups, parties and those in the world seeking followers use this theory to suggestive degrees sometimes effectively deceiving the mass public about their aims and renouncing on their what were thought to be future policies.
It is a theory used by groups to control and a theory used by media analysts to understand.

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